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Welcome to The Project Future Podcast, for people looking to launch and build their own amazing business, with me, Rob Kerr. A few years ago, I asked myself: “How can people considering starting a business be confident they are making the right decision, and how can they improve their chances of success?” The answer has become my book titled Project Future: 6 Steps to Success as Your Own Boss, a Facebook group called The Project Future Club, where we support each other to launch and build our own amazing businesses, and this podcast, where every Tuesday a business owner shares their story, including great tips about what to do, and what not to do, when launching and growing a business to empower you to make better decisions on your own journey. You’ll find the show notes and transcripts at www.robkerr.co.uk So, in these uncertain times, if starting a business could be the right option for you and your family, read the book, join the Facebook group and enjoy the show!
Episodes
Tuesday Apr 06, 2021
Tuesday Apr 06, 2021
Here in Episode 21, I speak with brand transformation expert, Vicki Young.
Vicki is the personification of the ‘can do’ attitude, and the founder of Nalla – a multi-award-winning branding agency for a fast-paced digital world.
Vicki explains:
- How a childhood love of drawing led to a focus on graphic design
- How winning an award whilst at university gave her an initial platform
- The range of experience and insight she gained from working in a small agency
- How she grew by being told ‘no’
- How a family bereavement fast-forwarded her plans
- How to build rapport and tender for contracts
- Why she kept aside a buffer of cash from the outset…and how it saved the business
- Why it shouldn’t be seen as a disaster if you have a bad year
- How she uses goals and affirmations to drive the business forwards
- How Covid-19 changed her perception and measure of success
- Why it’s so important to be able to pivot, and not have too many eggs in one basket
- And finally, her best branding tips for a new business owner
Vicki’s best advice is to believe in yourself and have the drive that will allow you to achieve your ambitions.
Enjoy!
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