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Welcome to The Project Future Podcast, for people looking to launch and build their own amazing business, with me, Rob Kerr. A few years ago, I asked myself: “How can people considering starting a business be confident they are making the right decision, and how can they improve their chances of success?” The answer has become my book titled Project Future: 6 Steps to Success as Your Own Boss, a Facebook group called The Project Future Club, where we support each other to launch and build our own amazing businesses, and this podcast, where every Tuesday a business owner shares their story, including great tips about what to do, and what not to do, when launching and growing a business to empower you to make better decisions on your own journey. You’ll find the show notes and transcripts at www.robkerr.co.uk So, in these uncertain times, if starting a business could be the right option for you and your family, read the book, join the Facebook group and enjoy the show!
Episodes
Tuesday Aug 17, 2021
Tuesday Aug 17, 2021
How can you thrive using technology, if you’re not technical?
My guest here in Episode 40 is Sophia Matveeva, the founder of Tech for Non-Techies, who is on a mission to help people learn about tech so they can achieve what they want from their careers.
In this conversation Sophia explains:
- How she started by solving her own problem
- What a lack of understanding between tech and business people can lead to
- The difference between a product metric and a business metric
- How fundraising is a process of courting
- The benefits of asking for advice
- What a monthly newsletter can do for your business, and how to structure it
- How you’ll be seen if you keep on turning up
- How start-ups iterating is a good thing, and why good investors should be open to this
- How she’s developed solutions for those with different needs, aligned to the overall mission of the business
- The negative impact of not understanding today’s technology environment
Sophia’s best advice is to have the confidence to say you don’t know things.
Enjoy!
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